On November 12th, as of 20:00 on November 11th, the number of orders for Vipshop will reach 10 million, and the most popular categories are masks, skin care suits and women’s boots. The order quantity of Vipshop’s small program exceeded 550,000.
In 2018, Vipshop will be sold at 8:00 pm on the 10th. The main price of “no routine” is the price of the whole game. The price of the audience is not enough.
The data shows that less than 10 minutes of sales, Dyson, Prada and many other big-name explosives are sold out. As of 8:00 pm on the 11th, the 24-hour data showed that the overseas food of the Vipshop platform was widely loved, and the sales volume doubled compared with last year.
It is worth mentioning that the order for the sale of the 24-hour Vipshop is less than 550,000 orders, which is 48% higher than the total order volume of the small program of 6.4 million in the 4-day event period of the 6.16.
Since 2017, Vipshop has created a Wechat applet for about 400 brands, and the number of new customers using Vipshop’s Wechat appletter has increased by more than 500%.
From the geographical perspective, after the 24th hour of the sale of Vipshop 11.11, the top five cities in the order were Chengdu, Wuhan, Beijing, Guangzhou and Shanghai.