On November 9th, the sports brand Adidas released the third quarter financial report for the 2018 fiscal year. Among them, sales growth in the Asia Pacific region reached 15%, mainly benefiting from the outstanding performance of the Chinese market.
According to its financial report, in the three months ended September 30, driven by the United States and the Asia-Pacific region, global sales increased by 8% year-on-year to 5.873 billion euros, up from 5.67 billion euros in the same period last year. Net profit increased by 25% year-on-year to 659 million euros, and gross profit margin increased by 1.4 percentage points to 51.8%.
Among them, sales growth in the Asia Pacific region reached 15%, mainly due to the excellent performance of the Chinese market. According to its financial report, sales in the Greater China market increased by 26% year-on-year. So far, Greater China has grown by more than 20% for 11 consecutive quarters.
In addition, the North American market recorded a 16% increase in performance and Russia’s performance also increased by 7%. However, sales in Western Europe fell by 1% year-on-year, emerging markets fell by 2%, and Latin America was basically flat.